Tory Burch opens new store on JD’s platform

Three styles of its Kira bag in denim were first released in this store.

American luxury brand Tory Burch has opened a new flagship store on JD.com, offering consumers a wide assortment of collections including ready-to-wear, handbags, shoes, and accessories, a news release revealed.

Three styles of the brand’s iconic Kira bag in denim were first released on this store, and the new spring/summer collections of Tory Burch featured by supermodel Liu Wen also became available at the same time.

Founded in 2004 in New York City, Tory Burch seeks to showcase American luxury with a “global point of view.” It also aims to empower women and women entrepreneurs, the company said on its official site.

To date, JD has gathered more than 300 flagship stores of major fashion and lifestyle brands, covering jewelry, clothing, luggage, shoes, and home furnishing.