Two beauty brands join JD’s online platform

Armani Beauty and La Mer are bringing over 200 new products on the platform.

Two beauty brands have launched stores on JD.com’s online platform, bringing in various items ranging from make-up to skincare products, the company revealed in a press release.

The official store of Armani Beauty - a collaboration between Italian fashion house Armani, JD.com and France-based L‘Oréal Group, has made its debut on JD.com, bringing over 180 high-end products in the categories of make-up, skincare and perfumes.

The cosmetics line jointly launched a limited gift set to better help consumers convey their love with gifts in a recent campaign. It offers the Armani Prive Collection of luxury fragrances in addition to the most popular products Lip Maestro Lip Gloss and Designer Lift Foundation.

La Mer, a brand under the New York-based Estee Lauder Group, has also joined JD.com, bringing in at least a dozen categories of creams, lotions, and eye creams.

The store will offer almost 50 popular products in the store, including the brand’s face creams as well as a collection of gift boxes. JD.com will also provide La Mer with customized greeting cards and logistics services, the e-commerce platform said.