Manolo Blahnik Group joins forces with Bluebell Group for Hong Kong launch

It is one of the many partnerships between both fashion entities.

Manolo Blahnik Group entered a joint venture with luxury brand operator Bluebell Group for its launch in Hong Kong.

The partnership is one of their numerous collaborative efforts since 2016 in strategic markets like Japan, Malaysia, Singapore and Taiwan.

Manolo Blahnik’s entrance into the Hong Kong market will support its growth plans and strategy in the Asia Pacific region.

ALSO READ: Sephora to exit South Korean market in May

Along with the Hong Kong expansion, effective 22 March 2024, is the opening of a new boutique in the Lee Gardens shopping mall and two additional store openings, including a boutique in the Pacific Place shopping centre.

“We are thrilled to deepen our partnership with Manolo Blahnik, a name that represents true artistry and luxury in the fashion world. Our strong relationship with the brand in other key Asian markets and our ongoing mutual trust has paved the way for this exciting partnership into Hong Kong,” Ashley Micklewright, President and CEO of the Bluebell Group, said.