, Malaysia

HappyFresh expands to Johor Bahru

Online grocery delivery HappyFresh has launched its service in Johor Bahru, the capital of the Malaysian state of Johor.

HappyFresh said it will collaborate with Tesco (and other retailer partners in future) to bring a smarter, more affordable choice for consumers there to get their fresh produce straight from Tesco to their doorsteps with the HappyFresh app.

HappyFresh provides an integrated grocery shopping service at the comfort of customers’ homes and office.

With a few taps, customers can place an order from the hypermarket nearest to them and have it delivered as HappyFresh provides experienced personal shoppers and riders who will cater to the customers’ needs. Customers also have the freedom to choose the time to receive their groceries, from as soon as an hour to seven days in advance.

More than 120,000 products -- including fresh produces, dairy, snacks and baby milk -- are available on the on HappyFresh app, mobile web, and the website.

“HappyFresh is definitely a smarter choice to do grocery. Nowadays, everyone has little time to spend with their family. We are here to help working parents and young executives spend more time with their families, while HappyFresh settles their groceries,” said Hu Hun Hui, managing director of HappyFresh Malaysia.

He added: “HappyFresh has been around and assisting Malaysians, one city at a time. After Klang Valley and Penang, we felt that Johor Bahru would be the perfect place for us to provide our services. Now, Johoreans can relax at home and enjoy attractive product discount, skip the cashier queue, save time on petrol and parking.”

Customers can access HappyFresh by downloading the app for free on Google PlayStore and Apple AppStore, or go to www.happyfresh.my to place an order.

By Muneerah Bee
Join Retail Asia community
Since you're here...

...there are many ways you can work with us to advertise your company and connect to your customers. Our team can help you dight and create an advertising campaign, in print and digital, on this website and in print magazine.

We can also organize a real life or digital event for you and find thought leader speakers as well as industry leaders, who could be your potential partners, to join the event. We also run some awards programmes which give you an opportunity to be recognized for your achievements during the year and you can join this as a participant or a sponsor.

Let us help you drive your business forward with a good partnership!

Exclusives

Hong Kong’s K11 MUSEA bridges art, culture, and retail
Visitors find top-tier brands and museum-grade art pieces at the cultural-retail landmark.
Meta is investing big in business messaging
Companies can boost sales by reaching more customers on Messenger, Instagram and WhatsApp.
MINISO opens biggest global store in Jakarta
The Chinese retailer aims to hit 1,000 stores in the next five years from about 300 now.