7-Eleven X Coca-Cola-themed store revamped to feature Hong Kong-inspired look
It also offers interactive vending machine games and a Coca-Cola Hong Kong-style Café Brick Model.
The 7-Eleven X Coca-Cola crossover themed-store has been revamped featuring Hong Kong-inspired displays and motifs.
With the theme “Turn Up the City's Rhythm with Coca-Cola,” the concept store incorporated Hong Kong elements in the interior and exterior.
The storefront featured the streetscape of Hong Kong against a Coca-Cola red backdrop.
The interior, meanwhile, was adorned with Coke-themed details and Hong Kong tram shelving display, whilst the eat-in section was redesigned to look like a “cha chaan teng.” Classic retro toys were also on board in the newly-designed store. It also included a 3D photo wall.
The concept store also offers a limited-time interactive game on its interactive vending machine from 11 to 24 August for customers who buy a bottle of Coke, Sprite, Schweppes, or Fanta and win a free 300ml can of Coke with an e-coupon.
Coca-Cola also launched a Hong Kong-style Brick Models series which can be redeemed by those who purchased any four bottles of the same products from 11 to 17 August.