Chuck E. Cheese enters Australia

Planned stores in Australia will feature a reimagine store concept from the pizza brand’s history.

Family entertainment restaurant brand Chuck E. Cheese entered a strategic master franchise partnership Royale Hospitality Group, marking the company's expansion to the Australian market.

In a statement, Chuck E. Cheese said the multi-unit agreement will launch a reimagined Chuck E. Cheese kid-friendly experience that combines the classic offerings of the pizza chain with interactive features and activities.

The idea is to present a variety of experiences catered to families, featuring a wide variety of menu choices, popular arcade games, and immersive forms of entertainment.

ALSO READ: Deliveroo grows on-demand grocery service with new Deliveroo Hop site in Tuen Mun

“We are thrilled to bring the magic of Chuck E. Cheese to Australia and to collaborate with the Royale Hospitality Group, a partner that shares our commitment to delivering exceptional family experiences,” Mario Centola, COO of Chuck E. Cheese International, stated.

Chuck E. Cheese’s entry into the Australian market is one of its numerous efforts for global expansion in new markets like Asia and Europe. Currently, several of its stores are undergoing remodelling, upgrading its entertainment offerings, and making its license more available.

Also Read

GOELIA expands with 9 new store openings in China and Singapore

Gentle Monster opens first flagship boutique in Australia

Since you're here...

...there are many ways you can work with us to advertise your company and connect to your customers. Our team can help you dight and create an advertising campaign, in print and digital, on this website and in print magazine.

We can also organize a real life or digital event for you and find thought leader speakers as well as industry leaders, who could be your potential partners, to join the event. We also run some awards programmes which give you an opportunity to be recognized for your achievements during the year and you can join this as a participant or a sponsor.

Let us help you drive your business forward with a good partnership!

I want to download the media kit