143 views
From left: Yousif Abdulghani, Chief Development Officer, CBTL; Hussain Hilmy, CEO, Waterscape Investments; John in de Braekt, CEO, CBTL at The Coffee Bean & Tea Leaf’s global headquarters in Singapore

The Coffee Bean & Tea Leaf enters Maldives market

It will establish cafes across the archipelago from Q3 2024.

The Coffee Bean & Tea Leaf is making its mark in the Maldives as part of its ongoing international expansion efforts.

Under a master franchise agreement with Waterscape Investments Pvt. Ltd., a key player in Maldivian hospitality, The Coffee Bean & Tea Leaf is set to open cafes across the archipelago from the third quarter of 2024 

The move aims to introduce the brand's signature beverages to both locals and tourists, offering them a unique coffee and tea experience.

"This expansion represents a step forward in our growth strategy, allowing us to share our passion for coffee and tea with even more people around the world, and we look forward to establishing ourselves as a beloved brand in the Maldives,” said Yousif Abdulghani, chief development officer of The Coffee Bean & Tea Leaf.

ALSO READ: Southeast Asia's coffee and tea shop sales surge to $4.4b

“We are confident that the brand's rich heritage and exciting coffee and tea offerings, combined with our deep-rooted expertise in the Maldivian hospitality, will create a winning partnership for success,” added Hussain Hilmy, CEO of Waterscape Investments.

The Coffee Bean & Tea Leaf said it is also actively seeking franchise opportunities worldwide, aiming to grow its presence across various regions.
 

Join Retail Asia community
Since you're here...

...there are many ways you can work with us to advertise your company and connect to your customers. Our team can help you dight and create an advertising campaign, in print and digital, on this website and in print magazine.

We can also organize a real life or digital event for you and find thought leader speakers as well as industry leaders, who could be your potential partners, to join the event. We also run some awards programmes which give you an opportunity to be recognized for your achievements during the year and you can join this as a participant or a sponsor.

Let us help you drive your business forward with a good partnership!

Top News

Hydration products gain traction in APAC
It was driven by increased awareness of health concerns like global warming and modern lifestyles.
Ingka Group unveils strengthened climate targets
It focuses on reducing GHG emissions, carbon removal and storage, and contributions beyond the value chain.
How can retailers improve customer value and operations
Businesses must adopt a unified commerce strategy to meet consumer demand for seamless transactions driven by technology.

Exclusives

AI prompts fearless dive into corporate reinvention
Siam Piwat Group’s digital chief touts AI’s transformative power in boosting customer value, personalisation, and brand trust.
Indonesia’s future of retail lies in a blended approach
Industry leaders discuss the innovative strategies to meet evolving consumer needs at Retail Asia Forum 2024