GOPIZZA furthers growth in Singapore, eyes SEA expansion
Around 40% of GOPIZZA stores have broken even within six months of their opening.
GOPIZZA has widened its presence in the Southeast Asian market, with Singapore opening 27 new outlets, Thailand launching its first GOPIZZA outlet, and Indonesia becoming the next market for expansion in 2024.
The momentum of the Korean pizza chain within the market is credited to the brand’s innovative approach to its menu with cutting-edge technology and quality flavours.
As a result, customer satisfaction has been consistent, furthering their dedication and support of their franchise network.
Currently, GOPIZZA has seen a breakthrough milestone with nearly 40% of outlets broken even within six months of opening. With a base of 17 outlets from 2022, GOPIZZA has expanded to nearly 60% year-on-year, reaching third place in market share by store count in Singapore.
ALSO READ: APAC tax-free shopping records strong recovery in December 2023
“We are very heartened and encouraged by the growth of GOPIZZA’s presence in Singapore. This shows that there is a strong appreciation for fresh, high quality, single-serving pizzas among consumers in Singapore,” Kelvin Sia, Regional CEO and Head of APAC at GOPIZZA, stated.
This year, GOPIZZA has projected to open 10 more outlets in Singapore across the eastern and central zones with new business formats and flavour offerings. Outside of Singapore, the pizza chain has arranged its expansion to Indonesia and Thailand, after opening its first outlet.