Retail Asia Awards 2023 Winner: Swarovski

Swarovski secured three trophies at the recently concluded Retail Asia Awards 2023.

The awards showcase Swarovski's remarkable efforts in establishing brand awareness and solidifying its position as a global leader in crystal creations. The brand's success in Southeast Asia can be attributed to its localised marketing approach and continuous efforts in digital engagement. Collaborations with influential industry experts and like-minded brands have been instrumental in expanding the brand's reach and driving sales through live selling sessions. These sessions offer the advantage of accurate performance tracking, allowing for optimisation and better results. In this interview, Valerie Wong, Marketing Manager, Southeast Asia & India, and Ruhaizam Rahim, Visual Merchandising Manager, South East Asia & India, share the plans and commitment of Swarovski.

Learn more about them: Swarovski wins three major awards at the Retail Asia Awards 2023

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