Southeast Asia
Who are the leading consumer segment in Southeast Asia?
Bain & Company said businesses should review their ambitions in the region.
Who are the leading consumer segment in Southeast Asia?
Bain & Company said businesses should review their ambitions in the region.
H&M South Asia weaves sustainability, affordability into the fashion scene
It is also working towards improving the customer experience by upgrading stores and partnering with marketplaces.
H&M enters Shopee in Singapore, Malaysia
The brand will also hold its first Super Brand Day on 24 September in Malaysia and 28 September in Singapore.
Marimekko expands to Vietnam, Malaysia
It signed a franchise deal with Jaspal Group for its growth in Asia.
PUMA South East Asia takes home a double win at Retail Asia Awards 2023 for E-commerce and Marketing Excellence
The sportswear global brand successfully shift to online business during the pandemic, which allowed them to remain available to its customers whilst also expanding its market share.
Brands, key players ‘redefine’ food industry with sustainable, inclusive products
Various products flooded the 2023 Food Taipei Mega Shows from ready-to-eat meals that don’t require chewing to essences and face masks made from seafood.
TikTok invests $12.2m to support SMBs in Southeast Asia
The amount will benefit around 120,000 small businesses in the region.
Opportunity knocks with ‘premiumisation’ of Southeast Asia’s middle class
Unilever leads the way in catering to the region’s 250-million strong middle class and their stronger purchasing power.
Lazada launches AI chatbot LazzieChat in Southeast Asia
The service is currently available in Singapore, the Philippines, and Indonesia.
Shopping campaigns may be a key to saving amidst rising prices
Shopee reported its users saved US$1.7b on groceries and essentials in 2022.
Indonesia, Phl struggle to keep up with Southeast Asia’s cashless drive
Zalora reports growth of digital payments to 81.20% in 2022, as connectivity and digitisation fueled hyperconsumerism in the region.
Hyperconsumerism is on the rise in Southeast Asia: study
Innovations, such as live-streaming and VRs, have perked up customers' shopping experience, said Zalora.
Around 1 in 2 Singaporeans intend to buy audio, video technology
Malaysia has the largest market share of content creators in the region.
BNPL poised to be the most preferred payment method in Southeast Asia: report
BNPL payments grew by 226% in central areas.
Tim Hortons, Marubeni partner to tap Southeast Asia’s growing coffee culture
It plans to launch its cafes across Singapore, Malaysia, and Indonesia.
What millennials and Gen Zs spend on most
ZALORA finds younger consumers are becoming more interested in sports-related products.
E-commerce trends brands need to keep an eye on
Two in three shoppers in Singapore browse online platforms daily.
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Retailers and brands told to harness data for growth
![Retailers and brands told to harness data for growth]()
The tandem should turn insights into profit strategies, Flying Fish Lab says.
The tandem should turn insights into profit strategies, Flying Fish Lab says.
